Reduce financing friction
Some retail and unsecured project financing can be 10%+. Home equity may create a more manageable structure for qualifying clients.
EquityFlex for contractors, renovators & builders
Help clients fund the project without becoming the lender.
Give clients a simple financing path backed by a real mortgage advisor, a national brokerage and access to 40+ lenders. You stay focused on the project. We handle the financing conversation.
40+lender relationships
1advisor for your client
Simpleclient-ready referral flow
Your client
$75,000 renovation
Project is ready✓
Financing questionEquityFlex
Your roleBuild
Advisor-led funding review
One link for your clients
You keep the relationship.We handle the financing.
Powered by Perch Mortgage Brokerage
Prime • Alternative • Private
Real human advice, not a call centre
Keep good projects moving
A client can love the project and still get stuck on how to pay for it.
EquityFlex gives you somewhere useful to send that conversation. We look at the homeowner’s existing mortgage, available equity and broader lender options, then build a clear plan around the project.
More than one lender
Your client is not limited to a single bank or financing product. We compare prime, alternative and private lending channels where appropriate.
Stay out of the mortgage business
You do not need to quote rates, explain lender rules or collect mortgage documents. We own the financing conversation.
Human client experience
Your client speaks with a real advisor who explains trade-offs and next steps instead of being dropped into an automated loan funnel.
Financing + incentives
Help clients use every available funding source.
Where applicable, we can help identify grants, rebates and government incentive programs that may support the project, then build the mortgage or equity financing around the remaining cost.
Your financing resource
One client link. A much bigger financing toolbox behind it.
EquityFlex can review refinance, HELOC, second mortgage, alternative and private structures. The goal is not to force every homeowner into the same product. It is to find a practical funding path for the project.
See the homeowner experience01
Protect the existing mortgage when it makes sense
A full refinance is not automatically the answer.
02
Use available equity strategically
Structure around payment, cost, timing and the homeowner’s bigger plan.
03
Find a path for more complex clients
Alternative or private options can sometimes help when a standard bank box is too tight.
Simple enough to use on every project
Three steps. You do not have to become a financing expert.
01
Share EquityFlex
Send your client the link, QR code or make a warm introduction when financing comes up.
02
We build the funding plan
We review the project and homeowner’s situation, then compare the realistic financing paths.
03
You keep the project moving
We handle financing questions and next steps. You stay focused on scope, pricing and the client relationship.
Built for your sales process
Use EquityFlex as the financing layer behind your business.
Partners can use a client-ready link in estimates, follow-up emails, QR codes and conversations when budget becomes the sticking point.
Client-ready linkSend homeowners directly to a simple project intake.
Warm introductionsLoop Trevor in when a client wants to talk before completing a form.
Clear handoffYour client gets mortgage advice. You remain their contractor or project professional.
Grants & incentivesWhere applicable, we can help identify relevant grant, rebate and government incentive opportunities as part of the funding plan.
Partner with EquityFlex
Want a financing resource for your clients?
Tell Trevor a little about your business. We can set up a simple client handoff that fits how you already quote and sell projects.
✓ No cost to explore ✓ Client-ready process ✓ Real advisor support
Already have a client to send?Send them to the homeowner funding review →
Your partner contact
Trevor Berry
Mortgage Associate • Perch Mortgage Brokerage
Your partner request comes directly to Trevor. Prefer to talk now? Call or text 403-870-1537 or email Trevor.
40+ lender relationships
Canada-wide brokerage platform
Simple client handoff